The Outsider

Food, drinks and music

A venue located on the ski slopes of the Courmayeur ski area. In addition to offering food and drinks, it is especially known for its après-ski events with DJs. Its distinctive feature is the entirely outdoor experience, with lounge seating, fire pits, and a veranda designed to enjoy the mountains in an informal and convivial way, combining relaxation, social interaction, and entertainment.

Brand identity

The client requested the inclusion of a bonfire in the logo, both to evoke the outdoor experience and because each seating area with sofas is equipped with a gas fire pit. The pictogram was therefore developed by integrating the flame in place of the letter “S” in Outsider, transforming it into a distinctive and immediately recognizable element.

The logotype lettering was custom designed, with a clean and minimal style, to convey a modern and elegant image.